The Share a Coke campaign from Coca Cola spans both online and offline.

Via Facebook you can share a virtual Coke with friends. Create a bottle specifically for a friend, by choosing from 150 different names, and add an individual song. But if your friend’s name is not in the list of 150, then go offline and into a shopping mall near you to customize a can of Coke.

Today I witnessed a massive queue of people who wanted to create a personalized can. Yes, even when there is a limit of one per person. The person who the can is intended for must be a special someone.

» Check out the iPhone images below.

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